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NFTs have been the focus of attention in the luxury sector for some time now. And for good reason too! This technology offers undeniable advantages for brands seeking to build loyalty among their community and guarantee the authenticity and exclusivity of their...

How does digitalisation of the art market increase the accessibility of the sector? Zoom in on all the trends and opportunities in a booming sector.

In 2018, the cosmetics sector represented 24 billion Euros in France of which 26.7% represented beauty and care products. It is quite a booming field! However, launching and developing your cosmetics brand requires you to follow a few best practices that range from...

If French luxury leather goods are successful abroad, they also face new challenges. Discover the issues and solutions!

For more than two years, the exportation of French wines in the United States have been record-breaking. While the quality of French viticulture products and their renown explain this success, another element participates actively to the shining success of these...

French luxury goods enjoy a good place on the global market. With flagship brands such as Kering and LVMH, which enjoy billions of dollars of business revenue internationally, France is a leader in the sector. But in order to hope to make waves on the foreign luxury...

Watchmaking, automotive, fashion, cosmetics... on top of being a part of numerous domains, luxury is sought after all across the world. The irreproachable quality of the products is built upon demanding content with high added value. It goes without saying that the...

At a time of increasing globalisation, the French cosmetics industry has seen rapid expansion internationally. To successfully export your brand and break into foreign markets, any brand must necessarily call for translation services. More than simply ad translators,...